CBS SPORTS SELECTS SPIKE TV AND CSTV: COLLEGE SPORTS TELEVISION
TO BROADCAST OFFICIAL 2004 NCAA DIVISION I MEN'S BASKETBALL CHAMPIONSHIP HIGHLIGHT SHOWS TO AIR DURING TOURNAMENT
Spike TV Selects CSTV to Produce Highlight Shows
January 26, 2004 - CBS Sports, for the second consecutive year, has selected Spike TV to broadcast the official 2004 NCAA Division I Men's Basketball Championship highlight show. Spike TV will broadcast six programs to air throughout the tournament, which begins on Tuesday, March 16, with the opening- round game. The highlight shows will include game highlights, interviews, press conferences and features on the teams and student-athletes.
Spike TV has chosen CSTV to produce the highlight programs. CSTV will produce six shows scheduled to air on Spike TV beginning Thursday, March 25 through Sunday, March 28 and Final Four weekend on Saturday, April 3 and Monday, April 5.
In addition, CSTV will produce and air a series of highlight shows to be broadcast on CSTV during the tournament. The network will produce the shows from its New York studios, as well as from San Antonio during the Final Four, with the programs airing live immediately following each night's action throughout the tournament
Spike TV is available in 86 million homes and is a division of MTV Networks. MTV Networks owns and operates the cable television programming services MTV: Music Television, MTV2, Nickelodeon/Nick at Nite, TV Land, VH1, CMT: Country Music Television, and Spike TV, as well as The Digital Suite from MTV Networks, a package of 13 digital services, all of which are trademarks of MTV Networks.
CSTV has covered more college sports than any other network since launching last April. The network has televised more than 2,500 hours of original programming spanning 30 men's and women's college sports, including basketball, football, baseball, hockey, soccer, lacrosse and volleyball. College Sports TV's event, studio and original programs have covered more than 1,000 colleges and universities across all NCAA divisions and the NAIA. College Sports TV televises regular season and championship event coverage from every major collegiate athletic conference, and also televises nine NCAA Championships. The network also has a programming and marketing agreement with the U.S. Olympic Committee.
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CBS Sports Contact: Jen Sabatelle 212-975-4120 jsabatelle@cbs.com
Spike TV Contact: Robert Pini 212-258-8074 Robert.pini@mtvstaff.com
CSTV Contact: Eric Handler 212-342-8760 ehandler@cstv.com
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